HoYo FEST 2026 @ Pavilion Bukit Jalil

The HoYo FEST 2026 in Malaysia will be held from 30 July to 2 August 2026 at the Pavilion Bukit Jalil Exhibition Centre, Kuala Lumpur. Organized by HoYoverse, this annual Southeast Asian festival celebrates popular titles including Genshin Impact, Honkai Impact 3rd, Honkai: Star Rail, Tears of Themis, and Zenless Zone Zero.

Visitors can explore game‑themed zones with interactive activities, curated displays, and exclusive freebies. The Artist Alley will showcase original works by local creators, while the Merchandise Store offers limited‑edition collectibles. A highlight this year is the HoYo FEST Stage, featuring cosplay showcases, fan‑led activities, sing‑along sessions, and live performances inspired by HoYoverse games.

The event is designed for gamers, cosplayers, and pop culture enthusiasts, offering a vibrant community celebration that blends gaming, creativity, and interactive entertainment.

Event Highlights

• Game‑Themed Zones – immersive experiences for each HoYoverse title
• Exclusive Freebies & Lucky Draws – rewards for fans and participants
• Artist Alley – local creators showcasing original works
• Merchandise Store – limited‑edition collectibles and themed goods
• HoYo FEST Stage – cosplay showcases, fan activities, sing‑along sessions, live performances