3rd International Business Events Forum (BE in Sabah 2026) @ SICC

The BE in Sabah 2026 forum is designed as a regional platform for dialogue and collaboration within the global business events community. It emphasizes the strategic role of business events in facilitating trade, investment, and knowledge exchange during times of economic and geopolitical uncertainty.

Sabah is positioned as the gateway to East ASEAN, showcasing its readiness to host world-class events through innovative ideas, trusted supply chains, and authentic cultural connections. The forum will highlight how business events can drive economic growth, resilience, and sustainable development across Asia-Pacific.

Event Highlights

• Plenary Sessions: Global growth engines, trade, investment, and resilience strategies
• Keynote Speeches:
  – Bernard d’Alessandri (Monaco) – Sustainable yachting & innovation
  – Dr. Senthil Gopinath (Netherlands) – CEO, ICCA, on global collaboration
  – Steen Jakobsen (UAE) – Destination management strategies
• Collaborative Sessions: Asia’s economy and politics through Nikkei Inc.’s lens
• Strategic Dialogues: Unlocking Sabah’s Blue Economy investment frontier
• Networking Opportunities: With leaders from ICCA, Informa Markets, ADCEB, UNITEN, PCMA, and more
• Focus Areas: AI in business events, sustainability, destination branding, and investment pipelines